why charge?




Diversity enriches society when it is managed properly so that everyone has a fair chance to contribute with their uniqueness. 

Many in the Norwegian business community know and want to contribute to a more enriching society by opening their businesses, contributing with their expertise and networking.

Charge was founded by Aiman Shaqura who him self came to Norway in 1991 as a refugee, and has since gained more than 15 years of experience as an entrepreneur with great success. He has received several awards for his work and achievements.The current debate in Norway is very much focused on the negative consequences of refugees coming to Norway. Too few people understand how new inhabitants can represent an opportunity to create significant value.

The need for innovation and entrepreneurship is pressing as fossil fuels are becoming less dominant in the world economy. Digitalization is challenging established businesses. Public sector is forced to become more efficient. Old jobs disappear, and new opportunities open. The need for businesses growth, that can create high value and new jobs, has never been greater.

We believe many immigrants have knowledge, skills, perspectives and motivations that can contribute to generate value and job creation, but they lack a platform to realize their potential and their ideas when they come to Norway. The potential among first generation immigrants is large, but the barriers are the following:


·       Lack of knowledge and access to the Norwegian business culture and society to build a successful business and industries is key to business success: When you are new to a country you do not have the same knowledge and access to the business culture and society. The entrepreneurs in Charge will be hosted by industry partners that provide valuable experience and an inclusive, vibrant work environment.


·       Lack of knowledge of formal and informal rules: The Norwegian business culture is built on trust. Lack of knowledge of formal and informal rules can lead to misunderstandings and uncertainties. Entrepreneurs need that kind of knowledge to build trust, make the right business assessments, maintain contacts and contracts. 


·       Lack of knowledge of legislation and interaction between government and industry: The Norwegian public sector is a large sector, and the entrepreneurs can miss out on great opportunities if they do not have knowledge of how to trade with this sector, and how they operate.


·       Lack of operational help and close follow-up: When you are new to a country you operate in an unknown market. To operate in that market will take time and resources. With operational support and close follow-up, entrepreneurs will not lose momentum (motivation) when trying to navigate in the Norwegian market and run their business.


·       Missing relevant and professional network: In the Norwegian market a lot of the agreements, employments and trades are being done off-market (within a network). When missing the relevant and professional connections, entrepreneurs have limited access to their target market.